British Council & SEUK

About

The British Council is responsible for international and cultural relations, who partner with the governing body of social enterprise in the UK to further global business opportunities.

Brief

Working with copy only; design and illustrate reports that communicate complex information and data in a clear and concise way, visually making the document attractive and demonstrating the UK’s creative flare.

Answer

We began by creating strong grids and style guides; including bold colour combinations from both organisation brand guidelines. We then spent time working out the most engaging way to present the challenging data to people who deal with lots of data and those that don’t. Both reports have been praised on both sides of the Atlantic, by several significant organisations including the World Bank.

www.uci.ch


Creative Designer: David Bushay, Alex Lewis, Oscar Parks; Creative Direction: Scott Leonard